Extraordinary Business Results begin with Self Leadership
Strategy builds a business.
Self leadership builds a legacy.
The Self-Led Leader™
Lead Yourself First.
Extraordinary Business Results Begin With Self Leadership
​
You are already a leader.
You are already successful, your business is built.
But you know there is more, a bigger vision, a higher standard, an extraordinary life and business that only the bravest leaders step into.
​
This isn’t about doing more.
It’s about becoming more.
It’s about stepping into the identity of a Self-Led Leader™ where exponential impact, income, and legacy become inevitable.
​​​​
It is time to
WRITE A NEW BUSINESS LEADERSHIP STORY
​​​​
​​​​
MEET CHERYL
Leadership Coach | Writer for CEOs | Founder of The Self-Led Leader™
For two decades I led in healthcare, navigating high-pressure environments where leadership meant everything.
From there, I became the writer behind the stories of CEOs and industry leaders, learning first-hand how the most successful operate, think, and lead.
Today, I bring that expertise into my work with business owners and corporate leaders who are ready to move beyond the ordinary and into the extraordinary.
My approach is not strategy-first. It is identity-first.
Because exponential results don’t come from what you do. They come from who you are when you lead yourself
The Principles of the Self-Led Leader™
Self Leadership is not optional. It is the standard behind every extraordinary success
​
A New Room
Extraordinary results begin by entering the room where leaders lead. Courage, world-class connections, visionary missions.
Vision Beyond Goals
Not a to-do list. Not a Pinterest board. Vision is the declaration of the life and business you were born to lead.
Identity Over Action
Success is not about doing more. It’s about becoming the leader who makes exponential results inevitable.
Exponential Standards
The Gleneagles Standard. Five-star. Luxury. The highest standards for yourself, your clients, your business.
Commitment & Consistency
Staying the course when others quit. The unseen daily actions that compound into “overnight” success.
Leading in All Areas
Wealth, health, relationships, business, and legacy.
The extraordinary leader holds it all.
Courage to Go Beyond
Self Leadership is the courage to make moves bigger than logic, steady in faith and conviction.
​
Self Leadership is the secret.
It’s how the most successful leaders create results that others call impossible.
THE BUSINESS LEADERS WHO WORK WITH ME
-
My clients are already leaders
-
Successful business owners, visionaries who desire exponential results in business and life
-
Want to be respected, remembered and create legacy
-
Refuse to settle for 'good enough'
-
Are ready to raise their standards to extraordinary
-
This is not for those who dip their toes
-
This is for the leader who goes first.
The one who invests with conviction.
The one who knows their business, their vision, and their life matter. -
You’re ready to lead with impact
​
You don’t need another strategy.
You need the tools to lead the one person no one else can: YOU​
This is Your Invitation
The Leadership Room Group Programme
A 9-week activation for business owners ready to rewrite their story.
Move beyond hard work and into self-led identity, raising standards and creating exponential impact and income.
Investment: £5K.
​
Private Coaching: Six Months
In-person coaching experiences in luxury locations.
For serious business owners with big missions, ready to attract high-end clients, raise standards, and create extraordinary results.
Investment From £30K+.
​
The Self-Led Leader Complete Commitment
A six-figure private coaching partnership for the visionary leader ready for ultimate transformation.
-
12 months of exclusive 1:1 access
-
Access to The Leadership Room™
-
3 luxury in-person immersions
This is beyond business coaching. This is about becoming the leader who creates legacy
​
​
Why shift the Leadership Gap with Cheryl Smith?
​Cheryl is the world's most committed Coach in helping ANYONE to shift the narratives of limitation. ​
​
Cheryl Smith - founder of The Self-Led Leader™, and living proof that leading yourself first can change everything.
​​
For 20 years, I worked in the healthcare system. I knew how to lead others, manage pressure, hold it all together.
But behind the success was burnout, self-doubt, and a constant battle between who I was and who I felt I had to be.
​​
I was surviving, on paper I looked powerful, but inside, I felt disconnected and exhausted.
​​
And then everything changed.
​​
I stopped chasing success the way I’d been taught, and started leading myself from within.
I did the deep work. I rewrote the stories that were running my life. I remembered who I was.
And that changed everything, my peace, my impact,
my leadership, my life.
​​
Now, I help other high-achieving leaders do the same.
​​
Through group programmes, private coaching, and powerful self-leadership frameworks, I support those who are ready to stop pretending, start leading with purpose, and create a life and legacy that actually feels like theirs.
​​
Because you don’t need to become more.
You just need to come back to you.
The Self-Led Leader™
